I’ve analyzed the closed-won revenue from HubSpot deals and uncovered clear seasonal and quarterly trends:
1. Monthly Revenue Growth (2025-03 to 2025-07):
- Steady month-over-month increases in closed-won revenue:
• Mar ’25: $0.94M
• Apr ’25: $0.97M
• May ’25: $2.33M
• Jun ’25: $3.64M
• Jul ’25: $4.53M
2. Quarterly Patterns:
- Q1 ’25 (Jan-Mar): $0.94M
- Q2 ’25 (Apr-Jun): $6.94M
- Q3 ’25 (Jul-Sep): $4.53M
Insights:
- A strong upswing in Q2 of 2025, with revenue in Q2 (~$6.94M) over 7x Q1 levels.
- Continued growth into early Q3, though Q3 ($4.53M) trails Q2, indicating a mid-year peak.
- These patterns suggest seasonality: a pronounced performance surge in Q2, possibly driven by fiscal-year budgets or product launch timing, followed by a moderate decline into Q3.
Charts:
- A line chart shows smooth month-to-month growth, peaking in July.
- A bar chart highlights the Q2 peak relative to Q1 and Q3.
This confirms meaningful seasonal and quarterly trends in sales performance.