Analysis of deal counts and average win probabilities by rep and funnel stage shows that top performers differ by stage:
- Early stages (Discovery & Meeting): Rep 30 has the highest average probability (26.42% in Discovery on 12 deals; 51.86% in Meeting on 22 deals), making them the strongest at moving prospects through the top of the funnel.
- Mid-funnel (Negotiation): Rep 7 leads with an 80.63% average probability over 27 deals, indicating exceptional skill in handling negotiations.
- Closing (Closed Won): Rep 7 again stands out with a perfect 100% win rate across 35 Closed Won deals.
- Closed Lost is driven by Rep 30 (10 deals), suggesting that while Rep 30 excels early, they also carry a higher volume of lost deals.
These patterns confirm that certain reps indeed excel at different funnel stages: Rep 30 at the front end and Rep 7 in later stages and closures.